Wouter Bax

Editor-in-chief of NU.nl - part of Sanoma Media - the biggest news provider in the Netherlands

“I can hardly mention a subject I’m not interested in, so learning is a great incentive to me. And I like change, and the challenge to make the best of it.”


Wouter Bax is editor-in-chief of NU.nl, part of Sanoma Media, which is by far the biggest online news provider in the Netherlands. This year, NU.nl expects to have approximately 7 million unique visitors, generating 1 billion pageviews a month. Wouter Bax is Bachelor in Journalism and in Law and started his career in Antwerp, Belgium, where he covered police and court affairs for several Belgium newspapers. After that he was a financial editor, Brussels correspondent, manager Online and chief of the news desk at the Dutch daily newspaper Trouw. Starting in May at NU.nl felt like coming home: “Using all available multimedia tools and allways eager to innovate, we live up to our slogan: The latest news first.”


Participates in following conferences:
Future Media Lab